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Gülden
Türktan

W20 Turkey President, Founding Member and Board Chairman of KAGİDER, OECD, BIAC-ELSA Vice President

Biography

Dr. Türktan’s life mission is to promote female entrepreneurship in Turkey as well as to strengthen the position of women economically and socially.  

Dr. Türktan spent the first four years of her working life at New York University as an academic. She has also worked in positions where she had authority over auditing, human resources, quality and legal affairs, and took on various top level management roles. For many years she worked intensively in management positions in non-governmental organisations.

For a significant part of her career, Dr. Türktan took on various senior management tasks and also served as the only board member and vice chairman of the board at ABB Electric Industry, regarded as one of the world’s most prestigious companies. She put her backing behind many key decisions over the company’s journey from a value of $14 million to $350 million. Türktan now provides international training within the scope of her “Invitation to leadership” programme, the strategy and mission of which is to “train more leaders within companies.” She has also played an active role in training successful leaders both locally and abroad.

Türktan’s successful career has been thanks to the positive spirit and foresight that she applies to entrepreneurship, her well timed purchasing and sales decisions, her efficient analyses and her “win-win” investment techniques. She recently chose to put an end to her current business life and began managing a hotel in Bodrum. However, she was not able to completely let go of the world of business and took on positions on various boards and became the chairwoman of the Women Entrepreneurs Association. Under Türktan’s management the association has achieved its record highest number of projects and its highest ever revenue figures. She has given various training sessions and speeches on entrepreneurship and the basic economic principles for success in business life. She also presented recommendations on sustainability on behalf of the United Nations Development Programme (UNDP).

Who is Dr. Gülden Türktan?

After graduating from Bosphorus University’s Business School with BA and MA degrees, Dr. Gulden Turktan went on to receive post graduate degrees from New York University and Marmara University. She holds an MBA, an M. Phil and a Ph.D. She began her career as a research assistant and instructor at New York University. She then took on a top management position at ABB, a huge international power plant and electricity generation company in Istanbul. She worked at the International Investments Association (YASED) of Turkey for two periods as a board member and later as vice-chairman of the board. Dr. Turktan was the head of the Work Council of TUSIAD for Employment and Social Security Systems. She was one of the founders of Turkey’s Women Entrepreneurs Association KAGIDER and she served as its president.

Speech Topics

• Who is the leader?

• Manage upwards

• Create your own leader

• How much have we achieved in the women’s movement? How much is left?

Yıldız
Özer

Dijital Pazarlama Uzmanı, Kurucu Fooders

Biyografi

Yıldız Burçin Özer, Stratejik Planlama, İnternet Pazarlama ve Online Marka Yönetimi Uzmanı. Satışın 10 emri internet, internet, internet… diyor. Yeni dönem markalara yeni olanaklar, yeni zorunluluklar, yeni eğilimler sunuyor. Sunuyor diyoruz aslında zorunlu kılıyor demeyi yumuşatmak istiyoruz.

Dijital iletişim, dijital pazarlama

“Dijital iletişim tüketiciyi can evinden vurmak zorunda” diyor Özer, “…gün, marka algısı ve tüketici, ürünü marka üzerinden tercih ediyor.” diye ekliyor.

Lisans eğitimini İngiltere’de, “University of Kent”te, İletişim (“Communications & Image Studies” – İletişim, İmajların ve Yeni Medyanın Toplum üzerindeki etkisi) alanında tamamlayan Yıldız Özer, 2000’li yılların başında yaygınlaşan internet kullanımı ile birlikte profesyonel kariyerini farklı bir yöne evriltti.

Stratejik planlama

İş hayatına Total İletişim’de reklam dünyasının önde gelen kurum ve reklamcılarıyla çalışarak başlayan Özer, takiben Saatchi & Saatchi Güzel Sanatlar’da büyük markaların stratejik planlama uzmanı olarak görev yaptı. Kariyerini yıllarca stratejik planlamasında destek verdiği reklam veren tarafında sürdürme kararı alarak, Türkiye’nin lider internet portali Mynet ile yolunu kesiştirdi.  Kurum tarafında, uluslararası markanın içinde çoklu ve  çeşitli ürün strateji yapılanmasını Yıldız Holding bünyesinde deneyimledi. Türkiye’de internet pazarlamasını en etkin kullanan şirketlerden biri olan Yıldız Holding çatısı altında, lokal ve uluslararası birçok markanın yeni pazarlama iletişimi dünyasına hızla adapte olabilmesi ve liderliğini devam ettirebilmesi için dijital stratejiler geliştirip, teknoloji odaklı projeleri hayata geçirdi. Sürekli değişim gösteren dinamik ortamlarda, dijital pazarlama stratejilerinden sorumlu üst düzey rollerde uzun yıllar çalıştı.

2014-2018 yılları arasında, internet sektörünün tek meslek örgütü IAB Türkiye’nin (Internet Advertising Bureau) internet pazarlama grubunda aktif görev alarak, çeşitli projelere katkı sağladı.

Konuşma Konuları

  • Tek Yol Dijital, İleri; Reklamın Yeni Yüzü
  • Dijital 10 Emirle Emrediyor: Meşhur Marka Ol

Mert
Aydıner

Communication Specialist, Sinergologist and Writer

Biography

He is studying on defining physiological and psychological reasons of our behaviours and decisions based on his background in the field of neuroanatomy. He is adapting these scientifically proven outputs to the business life and designing training programs that has economical value under the name of Academy Neuro Institute of Neuroscience Training & Coaching.

Thanks to neuroscience he managed for people to define their emotional states through mindfulness and deep insight. So that without having to react to stimuli we may have the conscious choice of how to respond. For those studies he is benefiting from the source of “Emotional Skills and Competencies (ESaC) – Evaluating Truthfulness and Credibility (ETaC) – Truth and Lies – The Science (TLS) ve Facial Action Coding System (FACS)” developed by Paul EKMAN.

As a seasoned executive coach he is developing new tools related to self-leadership, emotional intellegence and communication for facilitating the adaptation of “new generation management model” through coaching and mentoring for the business world. Within this context he designed “5 STEPS OF NEW GENERATION LEADERSHIP MODEL” that consist of “Harmony>Desire>Motion>Satisfaction>Repeat” based on neuroscience to increase trust, loyalty and performans in the work places.

Common philosophy of all his works is “programming and training the brain to think”. He believes that we can transform to a people magnet in this exploration voyage when we strive to be impressed and not not to impress, to be taught not to teach.

He is writing books, articles and giving lectures for people to get inspired by those revelations and make their own discoveries.

He is the author of two Best Selling Books that one is named Nöro Satış Müşteri Mıknatısı Olmanın Formülü (Neuro Sales For Success) and the other is Maskeli Balo (Masquerade Ball at Communication).

Özhan
Atalay

Management Consultant

Biography

Özhan Atalay helps companies save their future and he is an expert on issues of loss and high costs. Atalay, ex-general manager of Century 21 Turkey, makes presentations and provides consultancy services on niche areas including sales rules, psychology of human behavior and leadership. He has a book named Guide to Failure for Managers and teaches people how to make a difference in competition for business success.

Atalay played a role in reorganization of many companies and helped them in reaching the right information, detecting mistakes, developing practical solutions, taking action and getting results. Atalay makes brilliant speeches to professionals seeking constructive solutions in the business world and he is recognized as an expert in increasing efficiency, profitable growth, recovering companies, reducing costs, institutionalization, course change, making companies profitable, organization and change of strategy.

Atalay started his career at STFA İnşaat A.Ş. and went to England for language training after his military service. He came back to Turkey and joined the team involved in opening Swissotel Istanbul. He founded Skor Management Consultancy and provided services on installation of IT/ERP systems, increasing efficiency, financial consultancy and international tax planning. With his English partners, he adapted the global EPR system Omicron Financials to Turkey under the name Skor Financials, provided sales and maintenance services and sold the company four years later to continue his career in other fields of expertise.

Who is Özhan Atalay?

Özhan Atalay, born in Istanbul, was graduated from the Business Administration of Istanbul University. Atalay serves as CFO at Teknoloji Holding, Assistant General Manager at Schindler Asansör AŞ, General Manager at Premdor Masonite Kapı Sanayi AŞ, Assistant General Manager at Muratlı Karton A.Ş. and General Manager at Vega Services Inc.

He is an expert on companies which fail to make profit although there is no problem with the business model as well as those which want to increase profits. Atalay serves as Independent Professional Board Member as per the new TCC and CMB. He is married and a father of two.

Speech Topics

– How to prevent drivers of loss for companies?

– Cost reduction, profit increase, market share growth, profitable growth for profitable companies

– Institutionalization, standardization

– Increasing efficiency, reducing costs

– Saving a company

Olcay
Silahlı

Social Enterprenuer,Co-Founder & CEO at Fazla Gıda

Biography

Who is Olcay Silahlı?

Graduated from İstanbul Teknik University Management engineering co-founder and CEO at Whole Surplus firm, a B2B Tech Platform enabling retailers manage their unsold inventory with best financial and environmental recovery value. The platform of B2B waste, help companies decrease the financially non sold stock resource and environmental nonefficients.

Silahli prior to forming his own company has worked as trade marketing manager and food brand manager for various products at Unilever. He has wide experince in social work and youth projects, such as Coordinating Ambassador Europe & Returning Ambassador Bangkok’15 Su

Speech Topics

  • Waste Food Management
  • Fight Against Hunger and Poverty
  • Setting a Social-Technology Initiative
  • Suggestions for Social Entrepreneurs

Soner
Çağaptay

Beyer Family Fellow/ Senior Fellow at The Washington Institute for Near East Policy

Biography

Soner Cagaptay is the Beyer Family fellow and director of the Turkish Research Program at The Washington Institute. He has written extensively on U.S.-Turkish relations, Turkish domestic politics, and Turkish nationalism. He regularly publishes in scholarly journals and major international print media, including the Wall Street Journal, Washington Post, New York Times, Foreign Affairs, and The Atlantic. He frequently appears on Aljazeera, BBC, CNN, and NPR.  

A historian by training, Dr. Cagaptay wrote his doctoral dissertation at Yale University (2003) on Turkish nationalism. Dr. Cagaptay has taught courses at Yale, Princeton University, Georgetown University, and Smith College on the Middle East, Mediterranean, and Eastern Europe. His spring 2003 course on modern Turkish history was the first offered by Yale in three decades. From 2006-2007, he was Ertegun Professor at Princeton University’s Department of Near Eastern Studies.

Dr. Cagaptay is the recipient of numerous honors, grants, and chairs, among them the Smith-Richardson, Mellon, Rice, and Leylan fellowships. He has also served on contract as chair of the Turkey Advanced Area Studies Program at the State Department’s Foreign Service Institute. In 2012, he was named an American Turkish Society Young Society Leader.

Dr. Cagaptay has published several highly acclaimed books on Turkish nationalism and politics. His first book was a published version of his doctoral dissertation on Turkish nationalism in 2006. This was followed by “The Rise of Turkey: The Twenty-First Century’s First Muslim Power” published in 2014 and, most recently, a definitive work detailing the rise of Recep Tayyip Erdogan, “The New Sultan: Erdogan and the Crisis of Modern Turkey“.

After training in India, Dr. Cagaptay is certified as a Registered Yoga Teacher (RYT) 200 in 2018. 

Speech Topics

Islam, Secularism and Nationalism in modern Turkey

The Rise of Turkey: Twenty-First Century’s first Muslim power

Turkey-US Relations

Domestic Turkish  Affairs and Turkish Nationalism

Abdurrahman
Yıldırım

Author, Commentator

Biography

Who is Abdurrahman Yıldırım? 

Abdurrahman Yıldırım is a competent journalist and economist with to the point estimates on Turkish and global economy. He is among those who set the debate through TV shows, articles and commentaries.

Abdurrahman Yıldırım, graduated from Marmara University’s Press Institute, wrote articles on economy at Anadolu Ajansı, Cumhuriyet, Sabah, Yeniyüzyıl and Habertürk daily newspapers. He is known as a very good analyst and followed up by many people. Yıldırım also works on a number of books. He has 4 books on capital markets.

Yıldırım was granted with the ‘Economy Columnist’ award at the Economy Press Achievement Awards by research institutes and NGOs almost every year of his career.

Abdurrahman Yıldırım writes on the economy’s roadmap and markets and interprets hard-to-grasp analyses as easy as it can be done. 

Yıldırım often analyzes the global and Turkish economy, future estimations and a sustainable economy using objective data and is known for building his estimations on facts. 

Yıldırım makes solid arguments on the ever-changing FX markets and stock exchange and money markets. Yıldırım is focused on objective estimations passed with constructive suggestions and to the point analyses of the current situation. 

Abdurrahman Yıldırım meets the TV audience at Habertürk and Bloomberg. 

Speech Topics

  • Turkey and the World Economy
  • Economic Analysis and Forecasting
  • Sustainable Economy
  • Foreign Exchange Market, Stock Exchange and Money Markets

Yılmaz
Argüden

Chairman, ARGE Consulting

Biography

“In order to make corporate change happen, there should be role models at every level of the organisation united around the same goal.” 

The anatomy of change

Yılmaz Argüden is a successful name, well-known to the Turkish and foreign business world. The man behind a number of projects that are now used as models world-wide, Dr. Argüden continues to carry out effective projects in international organisations and establishments. He is an executive who has attracted a lot of attention for his volunteer activities and social responsibility initiatives, in addition to his professional work. He believes that progress is impossible without focusing on change and without desiring to renew that which exists. “To make corporate change happen, first the corporation should be persuaded of the necessity and urgency of the change. An effective way to do that is to ensure that performance is compared against external best examples rather than internally. In other words, it is to make benchmarking part of the corporate culture.” According to him, for change to happen, first an impressive vision needs to be manifested, which he describes as “a fantasy that portrays an attractive dream about the future which is target-oriented so as to provide guidance for decisions, but flexible enough to encourage initiative-taking. It must also be easily to explain and realistic enough to create excitement in those subject to the change.”

Who is Yılmaz Argüden?

Serving as the chairman of ARGE Consulting and Rothschild in Turkey, one of the leading investment banks in the world, Dr. Argüden was named a Global Leader for Tomorrow by the World Economic Forum for his commitment to improving the state of the world. His has a wealth of experience in a broad range of areas, from the private to the public sector, as well as in international organisations, NGOs and academia. Holding seats on the boards of directors of various organisations, Dr. Argüden also shares his experience by teaching a strategy class on Bosphorus University’s and Koç University’s MBA programs, as well as through his books and newspaper columns.

Speech Topics

• Strategy

• Institution Building

• Change Management

• Board of Directors

• Governance

• Non-Governmental Organisation (NGO) Management

• Shaping the Future



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